9 Pipedrive alternatives for 2026
If you want a different CRM from Pipedrive, start with the part of your sales process you want to change. You might want calling in the CRM, a lower-cost starting point, or a different way to organize customer data.
We've gathered nine options for different needs, including Close, our own sales CRM. Each profile explains why you might consider it and what to check before choosing a plan.
On this page15 sections
What do you want to change?#
A calling problem and a data problem will probably lead you to different shortlists.
- Bring communication into the CRM: Look at Close or Freshsales if replacing a separate calling tool is the priority.
- Start small: Consider HubSpot or Zoho's free plans, or Less Annoying CRM's single paid plan. Their features differ, so check the plan you would actually use.
- Organize work differently: Explore monday CRM for customizable boards or Attio for flexible records and relationships.
- Bring more functions together: Look at Nutshell for forms and marketing tools, or Salesforce Starter for sales, service, and marketing.
Before switching, check whether an upgrade or configuration change would solve the problem. Pipedrive Growth adds automations and sequences, and a calling app may address a calling gap without a migration.
Which alternative might fit your team?#
Start with the options closest to your needs, then compare the plan, connected tools, and usage your team would require.
| CRM and entry plan | Annual billingper user/month | Monthly billingper user/month | Calling |
|---|---|---|---|
| CloseSolo, one user | $9 | $19 | Built in; usage billed separately |
| HubSpotStarter | $7 | $10 | Paid plans include calling minutes |
| FreshsalesGrowth | $9 | $11 | Phone listed |
| monday CRMBasic | $12 | $18 | Three-seat minimum; AI caller listed from Standard |
| NutshellFoundation | $13 | $19 | Calling not listed; SMS through an add-on |
| Zoho CRMStandard | $14 | $20 | Built-in calling listed |
| Salesforce Starter | $25 | $25 | No phone system listed |
| AttioPlus | $35 | $44 | Check the calling setup; call intelligence is on Pro |
| Less Annoying CRM | No annual price listed | $15 | Calling not listed |
| PipedriveLite | $14 | $24 | Use a phone or calling app |
Notes
Prices were checked September 28, 2026, before taxes, add-ons, and usage. Close Solo is for one user; monday CRM has a three-seat minimum. HubSpot Starter was listed as a starting price. Free plans and the plans needed for automation differ.
What do automation plans cost?#
The table compares selected plans for 10 users, but the automations they include differ. Test if each one can run your follow-up, then add any calling, marketing, usage, onboarding, and minimum-seat costs.
| CRM | Plan | Per user, per month | 10 users, per year | ||
|---|---|---|---|---|---|
| Billed annually | Billed monthly | Billed annually | Billed monthly | ||
| Close | Growth | $99 | $109 | $11,880 | $13,080 |
| HubSpot | Professional | $90 | $100annual commitment | $10,800 | $12,000 |
| Freshsales | Pro | $39 | $47 | $4,680 | $5,640 |
| monday CRM | Standard | $17 | $25 | $2,040 | $3,000 |
| Nutshell | Pro | $42 | $49 | $5,040 | $5,880 |
| Zoho CRM | Standard | $14 | $20 | $1,680 | $2,400 |
| Salesforce Starter | Pro Suite | $100 | Billed annually only | $12,000 | Billed annually only |
| Attio | Pro | $79 | $99 | $9,480 | $11,880 |
| Pipedrive | Growth | $39 | $49 | $4,680 | $5,880 |
Notes
Totals multiply the listed monthly per-user price by 10 users and 12 months. Prices were checked September 28, 2026. It excludes taxes, onboarding, add-ons, minimum-seat rules, and calling or AI usage. HubSpot Professional also has a required one-time onboarding fee. Less Annoying CRM has no separate automation tier and isn't included.
The plans automate different things. Test your follow-up rather than assuming each row provides the same workflow.
1. Close: for teams that call, text, and email leads#
Close is our sales CRM. Calling, texting, and email live on the lead's record, so a rep can see the conversation and follow up without adding a separate calling app. 98% of Close users say it saves them at least three hours a week of admin and manual work.
- Price
Plan Billed annuallyper user/month Billed monthlyper user/month Soloone user $9 $19 Essentials $35 $49 Growth $99 $109 Calling is built in. Minutes are billed by usage and numbers monthly, starting at $1 per line.
Why consider it
- Growth adds workflows and a power dialer, and Scale adds a predictive dialer. AI agents are available on every plan and can call and qualify leads and book meetings.
What to weigh
Workflows start on Growth, which has a higher listed per-user price than Pipedrive Growth. Calling and AI usage cost extra. AI voice calls are limited to US and Canadian numbers.
2. HubSpot: for a free start#
HubSpot offers a free CRM for up to two users. Its broader platform can connect sales, marketing, and service teams around shared records.
- Price
Plan Billed annuallyper user/month Billed monthlyper user/month Starternew-customer offer $7 $10 Professional $90 $100with an annual commitment Professional requires a one-time $1,500 onboarding fee. Starter lists one HubSpot-provided phone number, with country restrictions; Professional lists 3,000 calling minutes. Check the plan and number requirements for the dialer and voicemail drops.
Why consider it
- A small team can start free and see if the CRM fits before buying a plan. Paid plans include calling allowances.
What to weigh
Sequences and fully customizable workflows require Professional, which has a required onboarding fee. Starter's workflows have restrictions, and the listed starting price and billing commitment should be checked for your team.
3. Freshsales: for phone and email on an entry plan#
Freshsales Growth lists phone, email, chat, and basic workflows. Pro adds sales sequences across email, calls, and SMS.
- Price
Plan Billed annuallyper user/month Billed monthlyper user/month Growth $9 $11 Pro $39 $47 Freshsales Growth is listed at $9/user/month billed annually or $11 monthly. Pro, which adds sales sequences, is $39 annually or $47 monthly. Growth lists phone; SMS requires a provider integration.
Why consider it
- It may fit a team that wants phone and email together on an entry paid plan.
What to weigh
SMS needs a provider integration. Longer sequences start on Pro, while custom modules and field-level permissions are listed on Enterprise.
4. monday CRM: for a customizable workspace#
monday CRM lets teams shape boards, fields, views, automations, and dashboards for work before and after a sale.
- Price
Plan Billed annuallyper user/month Billed monthlyper user/month Basic $12 $18 Standard $17 $25 monday CRM Basic is listed at $12/user/month billed annually or $18 monthly. Standard is $17 annually or $25 monthly and lists an AI outreach caller. Plans start at three seats.
Why consider it
- It may be useful when your process involves more than a conventional deal pipeline. Try building a board for one real process during the trial.
What to weigh
Plans start at three seats. Basic limits active contacts and deals and columns per board; email sequences start on Pro.
5. Nutshell: for a CRM with marketing tools#
Nutshell lists forms, landing pages, and email marketing with its subscriptions. It also offers live support on every plan.
- Price
Plan Billed annuallyper user/month Billed monthlyper user/month Foundation $13 $19 Pro $42 $49 Nutshell Foundation is listed at $13/user/month billed annually or $19 monthly. Pro, where sales automation is listed, is $42 annually or $49 monthly. Two-way SMS requires an add-on; Nutshell doesn't list calling.
Why consider it
- If the extra tools you need are driving up your Pipedrive bill, compare what's included in Nutshell.
What to weigh
Sales automation starts on Pro. Two-way SMS and some advanced marketing features cost extra; calling wasn't listed in the features checked.
6. Zoho CRM: for a free plan and room to grow#
Zoho CRM lists workflow automation on its free plan for up to three users. Standard adds features including email integration and mass email, and lists built-in calling.
- Price
Plan Billed annuallyper user/month Billed monthlyper user/month Standard $14 $20 Zoho CRM Standard is listed at $14/user/month billed annually or $20 monthly and includes calling. Check connected telephony licenses and usage charges for your setup.
Why consider it
- A small team can test if the free plan's automation covers its needs before moving to a paid plan.
What to weigh
Some reporting and customization features require higher plans. Connected telephony tools may also need paid licenses, so price the complete setup.
7. Salesforce Starter: for sales and other teams in one suite#
Salesforce Starter brings sales, service, and marketing together, with lead routing and email nurture campaigns.
- Price
Plan Billed annuallyper user/month Billed monthlyper user/month Starter Suite $25 $25 Pro Suite $100 No monthly option listed (billed annually) Salesforce Starter Suite is listed at $25/user/month on either billing basis. Pro Suite is $100/user/month billed annually, with no monthly option listed. Starter doesn't list a phone system.
Why consider it
- It may suit a lean team that wants more than a sales pipeline in one application.
What to weigh
Custom objects, custom apps, and more complex automation require Pro Suite, billed annually under a contract. Starter doesn't list calling; extra email sends and commerce transaction fees can add to the cost.
8. Attio: for data that needs a different structure#
Attio supports custom record types and relationships for teams whose data doesn't fit neatly into contacts and deals. Its workflows can use branches and code.
- Price
Plan Billed annuallyper user/month Billed monthlyper user/month Plus $35 $44 Pro $79 $99 Attio doesn't list a built-in phone system. It describes an agent that recaps calls; check the calling provider you'll need.
Why consider it
- If your data model is the reason you're looking elsewhere, try building one real relationship between records before importing everything.
What to weigh
A built-in dialer wasn't listed. Unlimited objects and teams are listed on custom-priced Enterprise; check the seat and email limits on lower plans.
9. Less Annoying CRM: for one simple price#
Less Annoying CRM puts contacts, pipelines, tasks, email logging, and calendar sync in one paid plan. There are no upgrade tiers to sort through.
- Price
Plan Billed annuallyper user/month Billed monthlyper user/month Everything included No annual plan listed $15 Its one plan is listed at $15/user/month, billed monthly, with no annual plan listed. Calling isn't among the features Less Annoying CRM lists.
Why consider it
- It may fit a small team that wants straightforward pricing and access to human support.
What to weigh
Calling isn't listed, and bulk email uses Mailchimp. The vendor recommends staying under 50,000 contacts and companies.
When does it make sense to stay on Pipedrive?#
An upgrade or configuration change may solve the problem, saving you from moving your data and retraining your team.
Pipedrive may already be a good fit if your reps like its pipeline, your calling integration logs the history you need, and the available email and automation tools cover your process. If one missing feature is available as an add-on, price it against the cost of switching.
How to choose#
- Write down the problem the new CRM must solve.
- Try that process in two candidates on the plan you would buy.
- Check your required data fields, integrations, contact history, and next task.
- Compare the full subscription and usage bill on the same billing basis.
- Choose a migration date only after a sample import and the essential follow-up work.
Frequently asked questions#
What are some alternatives to Pipedrive?
The nine products above address different needs. If your team calls and texts all day, try that process in Close. For a free starting point, check HubSpot and Zoho CRM; for a different data model, explore Attio.
Is there a cheaper alternative?
Some entry plans are listed below Pipedrive Lite, and some products have free plans. Compare the plan that provides your essential automation, calling, and support, including any usage charges and seat minimums.
Does Pipedrive have built-in calling?
Pipedrive's help center says it has no built-in calling integration. You can use its mobile app, web-to-mobile calling, or a connected Marketplace app. Check which option logs the conversations and supports the features you need.
Is there a free Pipedrive plan?
Pipedrive's pricing page lists four paid plans and a 14-day trial, but no free plan. Confirm the current offer with Pipedrive.
See whether Close fits your sales process
Try calling and follow-up with a few of your own leads. Check the conversation and next step before deciding.
How we put this list together
Close makes one of the CRMs on this list, and we list Close first because we publish this page. The other options are ordered by the per-user price of their lowest-priced paid plan billed annually, with options without a confirmed annual price last.
We used vendor pricing and product pages checked September 28, 2026. We did not run hands-on trials for this version. Plans and prices change, so confirm the details before buying.
Sources include Close pricing, Pipedrive pricing, and the vendors' product and pricing pages.
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- Reddit r/CRMSoftware: AI CRM advice needed (March 11, 2026)
- Reddit r/CRM: moving our business off of sheets (July 31, 2026)
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