Ruari Baker

Ruari Baker is the co-founder and CEO of Allegrow, an email deliverability and verification platform trusted by GTM teams at Domo, Algolia, Decagon, and Apollo. He has been working on the science behind inbox placement since 2018, with Allegrow's verification analyzing more than 100 million emails for B2B revenue teams. His work helps sales organizations reach the primary inbox instead of the spam folder — customers like Workvivo (acquired by Zoom) have tripled outbound reply rates after implementing Allegrow.