The best free books and templates to help you crush your sales goals.
Created by the Close team
Close Resources
B2B Qualifying Questions
Uncover real buyer needs and qualify high-intent leads fast with this free B2B Qualifying Questions guide—ask smarter, build trust, and close more deals.
Enterprise Sales for Startups
Win enterprise deals with this free guide—master champions, navigate complex buyers, and build a scalable enterprise sales process.
Free Sales Script
Book more meetings and close deals faster with this free sales script—learn a proven, natural framework to open strong, qualify smart, and handle objections confidently.
Free Sales Strategy Template
Build a scalable, repeatable sales process with this free strategy template—define your ICP, qualify leads, and close more deals confidently.
From 0 to 1,000 Customers & Beyond
Scale from your first users to 1,000+ customers with this free guide—learn proven steps to build repeatable sales, choose the right channels, and grow predictably.
Ideal Customer Profile Kit
Define your best-fit customers fast with this free ICP Kit—templates, checklists, and surveys to target smarter, qualify faster, and grow with the right buyers.
SaaS Sales for Startups Founders
Sell your SaaS with confidence—this free founder guide shows you how to find the right customers, run effective demos, and build a repeatable sales process.
Sales Forecasting Template
A practical, sales forecasting spreadsheet that turns pipeline data into clear, controllable revenue projections so you can spot gaps early and course correct before the quarter slips away. Enter your email below to receive your copy of this template.
Sales Objections Template
Handle any sales objection with confidence using this free template—learn a proven 4-step framework to turn “not now” into closed deals.
Talk to Your Customers
Grow faster by talking to customers—this free guide shows you how to turn real feedback into better products, stronger retention, and a repeatable sales process.
The Follow-Up Formula
Close more deals with consistent follow-up—this free book teaches proven tactics to revive silent prospects, build persistence, and turn conversations into sales.
The Founder's Guide To Sales Negotiation
Master deal-making with this free negotiation guide—learn proven tactics to handle objections, protect your value, and close higher-quality deals with confidence.
The Sales Hiring Playbook
Build a high-performing sales team with this free playbook—learn who to hire first, what traits to look for, and how to scale from founder-led sales to 25+ reps.
The Sales Success Kit
Get 11 free sales templates and checklists—everything you need to plan, prospect, demo, follow up, and close more deals for your best sales year yet.
The Startup Sales Playbook
Master sales with this free 90-page playbook—learn how to find perfect customers, build outbound, crush lead gen, and close more deals with confidence.
The Startup Sales Success Course
Build a repeatable sales system in 30 days with this free startup sales course—learn proven frameworks, follow-up tactics, and templates to scale predictable revenue.
The Startup Sales Resource Bundle
9 email templates, 3 checklists, 2 scripts, and 5 books designed to help your sales team crush it.
The Ultimate Startup Guide to Outbound Sales
Master outbound sales with this free startup guide—learn proven tactics to prospect, qualify, and close customers fast using a repeatable, scalable system.
Your Growth Hacks Aren't Working
This free guide shows you how cold calling drives real growth. Learn to qualify, handle objections, and close more deals with confidence.
